Tweak title tag in blogspot for better SEO

Are you a blogspot blogger? In order to increase your blog's visibility to the search engines, you need to have keywords in the title. (That is SEO basics)
In this tutorial I'm going to tell you how to do this in your blogspot blog.



By default, blogspot blogs have post’s title of the form ‘Blog Name – Post Title‘. You can see this by going to any of your post’s page and checking the title in your browser’s title bar. This is what will be shown in the Search Engine Result Page and also it is how Search Engines like Google will read your post’s title. But it is never suggested to use this format of displaying your title tags as your keywords will come after the blog name and thus will be given less priority by search engines.
The right way to display title tags is ‘Post Name – Blog Name‘ and it is very easy to achieve this in blogspot.


This is how you do it:

1. Login to blogger.com
2. Go to ‘Design’ and then click ‘Edit HTML’.
3. Backup your template (this is optional but highly recommended).
4. Now find the following lines of code (using ctrl + F) :

<title><data:blog.pageTitle/></title>

5. Now replace the above code with the following :

<b:if cond='data:blog.pageType == &quot;item&quot;'>
<title><data:blog.pageName/> |
<data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title>
</b:if>

6. Now save the template.

You are done now. Check any of your post’s page now and you will see the format ‘Post name | Blog Name’ in your browser’s title bar and within some days (after re-crawling) search engines will also start showing your blog posts in this format in the search results. That’s it. Now you have a keyword rich and fully SEO optimized title.

You might also like: SEO :Importance of title tag



Have you optimised your blog yet? If you liked this tip, share it!